Curbside Cupcakes Pink Truck

3 Mobile Food Vendors Succeed with Social Media Marketing

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A number of mobile food vendors have a social media following they developed at Facebook and Twitter where they deliver a unique style of real-time customer contact and service leading to business growth. These vendors use social media to: 1) notify large numbers of followers where they will be set up to deliver food services from hour to hour, day to day; 2) stay in touch with customers and deliver valuable information; 3) deliver “just in time” customer service.

Curbside Cupcakes

Curbside Cupcakes Pink TruckSocial Media Success with Cupcake MenuSocial Media Success for Curbside Cupcakes

 

 

 

 


Curbside Cupcakes is Washington DC’s first mobile cupcakery!  Curbside Cupcakes is owned and operated by long-time DC residents, Sam & Kristi Whitfield.  They first hit the road in November, 2009 and now have three trucks bringing the “Cupcake Bliss” to Washington DC, Arlington, & Montgomery County.  Cupcakes are sold directly off the truck in any amount or assortment you’d like.  They also have a delivery and catering services!

There are a few ways to find Curbside Cupcakes:

  • On the website (www.CurbsideCupcakes.com)
  • On theirFacebook page (Curbside Cupcakes), and
  • On their Twitter page (CurbsideCupcake)
  • In your email -  you can sign up to get an email when they land at stops near you!

How it started (from the Curbside Cupcake web site, their story…)
People ask how on earth we came to sell cupcakes off of a truck.  Sam was working as a lawyer and one day folks in the office wanted cupcakes, but nobody wanted to make the trek out of the office for cupcakes.  Sam had the bright idea that “Cupcakes should come to the people instead of people going to the cupcakes!”  And that’s how the idea was born!  That evening, Sam asked Kristi “What do you think about a cupcake truck?” That literally set the wheels in motion.

In September of 2009, with a pink trunk and a folding table (we hadn’t cut out the vending window yet) Curbside Cupcakes made its first public appearance around the corner from our home at the annual H Street Festival.

Two months later, on November 3, 2009, we  pulled up at the corner of 20th & L, took a deep breath,  and started to introduce Washington DC to the idea of enjoying cupcakes from a mobile cupcake truck.

It’s been a pretty exciting journey so far.  Today we have 3 trucks rolling around DC, Arlington VA, and Montgomery County, and one of those trucks now offers milkshakes!  We’re looking forward to the next phase of this food truck adventure.


Kogi Korean BBQ-to-Go

The Kogi truck is a traveling Los Angeles landmark that serves up Korean Mexican tacos, day and night. Currently Kogi operates 5 trucks and out of 1 bar. Roaming the streets of LA County are Azul, Verde and Roja, while Naranja and little sister Rosita make the extra trek down to Orange County. Alibi Room in Culver City stays put as the adult hub for all things Kogi. Kogi BBQ let’s followers know where the trucks will be serving using Twitter.


Holton Farms

Holton FarmFrom the web site at www.HoltonFarms.com:

We want to be a force for good in the communities where we operate and live.

Holton Farms is owned by cousins Seth Holton and Jurrien Swarts and family friend George Hornig. The Holton family, among the first settlers of Westminster, Vermont, has been farming this quaint village for over 200 years. As eighth generation farmers, we take farming seriously. We use sustainable farming methods, not because it’s in fashion, but because it makes sense and it’s the right thing to do.

Our farm produces a diverse selection of food including organic and conventional vegetables, herbs and fruits, grass fed beef, pork, lamb, chicken, turkey, eggs, maple syrup and honey. We also offer high-quality products from other local farms and artisans to give our customers even better selection.

Our mission is to bring the freshness and quality of a small organic farm to the homes of our customers.

Holton Farms uses TwTwitter for Holton Farmsitter to let subscriber members know where drop offs of produce are scheduled:

 

 

 

 

 

and over at Facebook, they’re running a contest, a Kale Kickoff Recipes contest. Facebook page for Holton Farms

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