10 Ways That Work to Get More People on Your Marketing List

There’s a fortune that lays hidden in your mailing list. And…

The bigger your list, the bigger fortune for you to tap.

That’s why these 10 tips for getting more subscribers are almost as good as money in the bank…

    1.   Include a call to action at the end of your blog posts.

Let your visitors know that if they like your blog posts, they’ll love your newsletter content. That’s because you save some of your best niche tips, tricks and secrets for subscribers.

To get more subscribers, include a link to your landing page at the bottom of your posts, along with a reason to click on that link.

Example: Discover 101 more weight loss tricks for free – click here!

    2.   Encourage a viral effect.

You can get more subscribers simply by including a note at the bottom of every newsletter where you encourage your existing subscribers to forward your email to their friends, family and colleagues who could benefit from the information.

Example: “Do you know someone else who could benefit from these dog training secrets? Please forward this email to them – they’ll thank you for it!”

    3.   Use your forum signature file to get new subscribers.

If you’re visiting busy niche forums, include an ad and a call to action in your forum signature.

Example: “Free report reveals the health secrets your doctor doesn’t want you to know! Click here to claim your copy now…”

    4.   Point your Twitter followers to a free report.

You can use Twitter.com as well as other social media sites (like Facebook.com) to grow your list. Simply point your fans and followers towards your squeeze page to pick up a free report. Include this link on your profile page as well as in some of your posts (“tweets”).

    5.   Embed your links in your products.

Sometimes people share your digital products with their friends. Sometimes they give away or sell pirated copies of your product. Either way, you can benefit from this if you include links to your squeeze page in your paid products.

    6.   Drive traffic to your landing page using videos.

You can create YouTube.com videos for the sole purpose of driving traffic to your newsletter sign up page. To get the best results, include a call to action at the end of your video where you promise viewers they can get the second part of the video – for free – when they join your list.

    7.   Tap into Squidoo to get new subscribers.

Create Squidoo.com pages around niche topics with the purpose of driving visitors

to your landing page. In other words, all your Squidoo links should point to your squeeze page.

    8.   Co-promote with others in your niche.

Here you can swap endorsements with your partners. You can post your endorsements on your respective blogs as well as in your newsletters.

    9.   Unleash the power of content marketing.

First create a multi-part article series around a niche topic. Then upload Part 1 to the article directories (such as EzineArticles.com, GoArticles.com and IdeaMarketers.com) and upload the rest of the series to your autoresponder. Use your article byline to encourage people to get Part 2 of the article by clicking through to your squeeze page.

    10.       Form a newsletter co-op.

Do a co-registration deal with one or more people in your niche. That is, when a prospect is joining your partner’s newsletter, they also get the option of joining your newsletter at the same time (simply by checking a checkbox).


You can use each of these ten methods to get dozens, hundreds or even thousands of new subscribers. Just imagine how big your list will be once you apply all these methods!

One Response to 10 Ways That Work to Get More People on Your Marketing List

  1. Cindy Schulson December 13, 2011 at 5:08 pm #

    Great post Kate! List building is soooo. I love how you point out how having a valuable giveaway is the key to being able to build your list. I still find that many people are missing the boat with this. They either have no giveaway, just a newsletter or a giveaway that doesn’t really focus on their niche.

    The key to creating a valuable giveaway is to address a top burning challenge for your target marke. I actually have a free report about giveaways because it’s such an important topic. If anyone is interested, they can email me directly at cindy@attractyourniche.com and I’ll be happy to share it.

    warm wishes,