by Kate L Williams | Search Engine Optimization, Website Marketing Strategies
Gain a tremendous advantage with SEO and your website by paying attention to how your site is linked together. Here are four primary website structure strategies to consider.
by Kate L Williams | Search Engine Optimization, Website Marketing Strategies
To develop a keyword strategy for your business, use four key steps, and don’t miss any of them if you want to target the right searchers and promote your website, products and services, using search engine optimization. These steps really are simple (and you can use free SEO tools to work through the steps).
by Kate L Williams | Search Engine Optimization, Website Marketing Strategies
Even though website promotion can seem way too complex, especially when people start throwing around terms like “search engine”, “search engine optimization” and “search terms”, SEO (search engine optimization) has a core set of concepts and “rules” that make the process of promoting your business website a clear and simple set of steps.
by Kate L Williams | WordPress Web Sites
I’m worried about the security of my WordPress web sites. And worried about yours, too. Now that I’ve been working online for a few years and I’ve helped clients develop a lot of blog and social media marketing content, I’ve seen a few...
by Kate L Williams | WordPress Web Sites
What is a WordPress Theme? A WordPress theme is the web design element added to create the design and functionality of your website (without changing the structure of the basic WordPress framework). I love the analogy provided by John Haydon: A WordPress theme is...
by Kate L Williams | Local Search, Website Marketing Strategies
When you’ve attended my workshops or conference presentations, you have heard this message repeatedly: “Make your web site work for you, now! Learn how your web site needs to change to become your best marketing and “make me money” tool.” Let’s focus on Google and your web site…and how Google’s free tools can assist you with web site promotion of your business and marketing of your products and services.
by Kate L Williams | Blogging for Profit, Website Marketing Strategies
Monetize your blog and change your blog from a drain on your financial resources to an asset. Here are 7 ways to make money with your blog.
by Kate L Williams | WordPress Web Sites
Getting Started When starting a website, one of the fundamental questions is what platform to use. Do you want to build a website from scratch, or are you looking for a content management system (CMS) that will handle a lot of the technical issues and allow you to...
by Kate L Williams | Local Search, Website Marketing Strategies
Google Places is Google’s way of giving local business owners an upper hand. Search engines are notoriously difficult to rank for (rank=get to the top of the first page of listings). However, with Google Places, your business can quickly leap to the top of the listings even with a brand new website.
by Kate L Williams | Blogging for Profit
Web Site Marketing Strategies: the best choice for effective web site marketing is to add a blog to your web site. If you’re just getting started with web site marketing, then build your web site marketing hub using WordPress and blog from the beginning!