What does your website homepage SHOUT OUT to your website visitors? What do you want your website homepage design and content to communicate? Is the message you intend to send being received by the people you want to reach?
Marketing is the key in all business, online or offline, and website marketing will be a foundation to your local business marketing success.
The whole point of writing website content that ranks is to get more visitors to our web pages who stay longer, sign up for our lists and come back to buy our products and services.